Good Writing is Not About Hits or Clicks it is Sincere and Meaningful

Last night I read the following Blog Post from Dan Nuroo. Dan has always written interesting posts. Most of his writing has been in and around the Recruitment Industry and it was really good to see him writing online again.

As I was out for my morning run my mind started to wander and I got to thinking how much I enjoy reading sincere and meaningful posts such as the one I read last night. I also ended up thinking about how long it has been since I have written. At one stage I was writing about topics in the recruitment space on a regular basis. There have been a few posts over the past couple of years here and there but not with the same level of activity that I had previously written and I started to think why.

One of the things I love about Social Media is that you get to share your thoughts and views with readers around the world. The more we share the more we all learn and grow and all the positive effects that go with it. There are some people who advise that if you are going to blog or share content that you must post every day or every second day to keep your visibility up and your ranking high on various sites. I struggle with this thought of having to post every day or every second day. The reason I write and post online is two fold, on one hand it probably is therapeutic for me to get this information down on paper but I also like to think I am providing something that may help a company or person in their recruiting or job search efforts.

With regards to how often you should post, I don’t think there needs to a rule of thumb. If you are writing with good intentions and trying to make a positive experience for whoever reads your post then do it when it works for you. For me, I think don’t post something just to post something, post content when your writing is honest and sincere and not just about hits, clicks or views. Ok, I feel that this post is now starting to tread into rambling territory now.

Image result for hand writing

Will I write more in the new year, I hope so, I think I will as even putting this together feels good for me. So why have I stopped writing for the past number of years, here are few thoughts that bounced around my head this morning.

  1. In years prior I had written a lot of content on Recruitment and Candidate interviewing, I think I felt I had exhausted many of the topics I wanted to talk about and didn’t want to just add content online for the sake of it.
  2. My role has changed a lot over the past 3 or so years. I have been focussed on internal systems/processes and growing and developing our internal teams. My mindset has been on helping our teams and people internally succeed. While this has been very satisfying it has likely refocussed some of my creative outlets to those folks rather than this site.
  3. Life – I know we prioritise the things that are important to us, but juggling work, family and everything in between kept me busy. Over the past 3 years there have been births, deaths and everything in between that has taken my focus and attention.
  4. Work – the past number of years have been busy, I have viewed spreadsheet after spreadsheet and report after report. I have had to focus my attention and energy on corporate stuff and my writing has been impacted as a result of this.

It can be easy to fall into a level of complacency when it comes to writing. If like me you have written in the past but maybe not so much lately that is ok just remember the things that brought you to writing (and Dan if you are reading this hopefully you will have more content in the new year as well 🙂 )



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